Our Story

In emerging markets, consumer brands (manufacturers, distributors and financial service providers) rely on millions of field agents and ‘corner shops’ who act as the first point of interaction between them and their customers.

Outdated forms of collecting data(pen and paper, excel) are still the main system used for sales and distribution management, leading to slow fulfilment of orders and loss of critical customer data; making reporting and decision making for businesses a pain.

MarketForce was born to address this challenge. We are building the most comprehensive field sales and distribution platform for emerging markets.

Over 80% of the workforce in Africa operates from the field

57% of Africans in Sub-Saharan Africa still do not have access to essential financial services

Annual retail ordering expenditure in Africa is more than USD $1.5 Trillion

Building Frictionless Sales and Distribution for Africa

Marketforce enables consumer brands to manage their field sales activities and grow their distribution channels in Africa.

We provide a mobile app where sales agents record all their sales activities including orders, visits, deliveries, payments and feedback as they happen, giving companies real-time market visibility into the performance of their agents and products in the market.

This enables companies to serve customers better by optimizing their sales, distribution and marketing activities and teams based on market trends and consumer purchasing habits.

Meet The Leadership

Our team is made up of highly-motivated strategic thinkers, creative minds and technical wizards, who focus on creating exceptional customer experiences through innovative and impactful tech-based solutions.

Backed by leading global investors

Our investors come from different backgrounds, but one common factor is their track record of building wildly successful companies.
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And Strong Advisors

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RejaReja: Retail Distribution Marketplace MF360: Manufacturing & Distribution MF1: Financial Services
+254 702 00 99 99
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HQ: 39, Riverside Drive, Nairobi, Kenya
Kampala, Uganda
Dar Es Salaam, Tanzania
Lagos, Nigeria
Delaware, USA
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