The Operating System for Retail Distribution

An end-to-end solution to manage your field sales activities and grow your distribution channels in Africa.

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You are in great hands. 15,000+ people are excited to use MarketForce every day

We facilitate trade across ALL the players in the retail value chain

MarketForce is an all-inclusive solution for your entire sales and distribution lifecycle


Reach thousands of new customers and gain “last mile visibility” into your sales and distribution channels in real-time, allowing for data driven decision making.

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Manage your field workforce and customers for faster deliveries. More efficient order-taking leads to more satisfied customers.

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We empower you to order popular products at the best prices from top FMCG brands delivered right to your shop. We also support you with inventory financing to ensure you are always fully stocked.

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Financial Service Provider

Empower your sales agents for more productivity and revenues. MarketForce intelligent dashboards and reports help you forecast sales and be the first to spot new market trends.

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Sales & Fulfillment Agent

Be your own boss and earn money promoting and delivering products you believe can sell in your community.

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Top companies trust MarketForce to grow their business

$500 Million +

in sales transactions processed


retail outlets mapped


brands we work with


countries we are live in

What you can do with Marketforce

A mobile first solution with exceptional out-of-the box functionality

MarketForce For Sales Agents

Mobile-based android app

Customer Relationship Management.

Manage your leads and opportunities through real-time lead entry, follow-ups, and closing. Have a complete view of your customers, including credit limit & terms, sales turnover, and aging.

Order and delivery management.

Take real-time orders from your retailers and outlets and take care of the delivery, everything in a few taps of a button.

Real-time Commission and Target Management.

Keep track of your current performance vs set targets, as well as of the commissions accumulated, at any time and wherever you are.

Offline Mode.

Use MarketForce both online and offline, as with our solution you are able to keep working even with no Internet connection.

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MarketForce For Managers and Executives

Cloud-based web dashboard

Territory & Route Management

Easily define, plan, administer, analyze, and change sales territories and routes to match your sales organization needs, no matter how complex it is or how frequently it evolves.

Customer & Sales Agent Geolocation.

Know the location of your customers and sales agents at any given time thanks to our GPS feature.

Incentive Management.

Easily manage complex commissions or incentive plans based on goals and targets assigned to a team or a sales agent.

Sales Reporting and Analytics.

Get a real-time picture of your business at a glance and use sales reporting tools to analyze sales pipelines, perform win-loss analyses, create historical trend analyses, and more.

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Why Marketforce?

Comprehensive Solution

360-degree approach to sales and distribution management

Easy Configuration & Integrations

API-based and highly configurable to match your workflows

Mobile and Offline First

Tailored for the African market, available without internet connection

100% Customer Satisfaction

Exceptional customer support all through

Simple User Interface

User-friendly interface across all devices and user types

Data Security

We take your data privacy and integrity very seriously

Fastest access to thousands of retailers in Africa

We serve thousands of retailers everyday through our B2B trade marketplace, and provide a crowd-sourced, on-demand sales force(troops) to consumer brands, helping you to get discovered, collect market intelligence, and sell more, while generating employment to thousands of youth and making essential goods and services available to millions of consumers in Africa.

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“MarketForce’s instant and constant insights into our sales pipelines has made us extremely data-driven and efficient across the markets where we operate.”

Oscar Kamande
Managing Director, Platinum Credit Kenya

“Partnering with the MarketForce team in our endeavour to deploy an innovation in the ever changing retail business environment has helped unlock vital value to our clients and partners.”

George Gacheche,
Senior Manager, Safaricom PLC Enterprise Business Solutions

"RejaReja is truly a game changer! Since we started using their technology and workforce, we have seen a significant surge in revenues and opened up retail distribution networks that we could only dream of before."

Benson Ochieng,
National Sales Manager, Grain Industries Limited (Ajab)

Marketforce Help Centre


Advice and answers from the MarketForce team

View FAQs

Case Studies

MarketForce is ideal for manufacturers, service providers, distributors, and BTL marketing agencies who work in field-sales intensive industries.

Financial Services

Talk To An Expert

Kindly schedule some time with our friendly team to talk or get a demo of MarketForce

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RejaReja: Retail Distribution Marketplace MF360: Manufacturing & Distribution MF1: Financial Services
+254 702 00 99 99
HQ: 39, Riverside Drive, Nairobi, Kenya
Kampala, Uganda
Dar Es Salaam, Tanzania
Lagos, Nigeria
Delaware, USA
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